Beautiful style decisions.
Intelligently made.
Pattern recognition and design fluency bring your personal strengths to life through style.
I guide you to make confident style decisions, freeing you from guesswork and outside opinions. By unlocking your innate pattern recognition and mastering the grammar of design, you are able to build a wardrobe that clearly expresses your strengths, values, and energy.
Personal Brand → Style Power Codes → Color DNA → Wardrobe
I don’t tell you what to wear.
I teach you how to decide.
Style frustration is built on two myths: more clothes create better style and someone else can give you taste.
In reality, excess creates mental drain, and taste cannot be outsourced. When these myths drive your wardrobe, disconnection follows, style breaks down when identity and expression are no longer aligned. Style confusion is a lack of decision-making fluency. Your brain is wired to recognize patterns, an evolutionary skill that lets us instinctively experience beauty in nature. In style, this pattern recognition is your superpower. Because your patterns are deeply personal, you need to learn the language of line, shape, color, and texture. Style mastery emerges when your intuition meets design grammar.
The Story-to-Wardrobe Framework trains your eye to recognize design patterns, understand their meaning, and use them deliberately. This helps you stop guessing, stop outsourcing your taste, and start building a wardrobe that expresses your strengths, values, and energy with clarity and coherence. Clarity comes from understanding how style communicates, what your message is, and making intentional choices..
“I can now use the power of consistent choices to express who I am so people get it.”
Archetype Duo Passionate & Hero
DELPHINE MOUSSEAU
Board member.
EX VP @Zalando
E-commerce Expert.
University Of Applied Science Berlin student’s say
Story-led Personal Branding + Design Fluency
Lisa’s course should be compulsory for every design student. I am now able to clearly articulate my own design language, needs and goals. Thank you!
Jorina Hansen,
Communication Design
I wish I had taken Lisa’s course much earlier in my studies. Her framework empowered us to explore the core ideals behind our work. Her fabulous way of cheering us on, pushed us to go deeper while always making us feel safe.
Florian Schmuck, Fashion Design
Lisa’s course was one of the most personally enriching classes I have taken in my studies. I highly recommend it to anyone in design.
Isabella Schneider
Communication Design
A clear method:
The Story-to-Wardrobe Framework
The Story-to-Wardrobe Framework is a guided learning process.
It begins with personal branding, clarifying the language of your identity: your strengths, values, and energy.
From there, you reconnect with your inner sense of taste and beauty, grounded in neuro-aesthetic understanding and your unique beauty response.
You then learn the grammar of design: line, proportion, contrast, color, and texture. So you can consciously translate identity into style and wardrobe choices.
The goal is not a prescribed look, but the ability to see, choose, and build your wardrobe with clarity, coherence, and authorship.
"Lisa trained my eye to read aesthetics like an artist. Now my wardrobe narrative is focused, honest, and deeply expressive."
Archetype Duo
Rebel & Hero
LOLO DIEGO
Storyteller. Writer. Director. Actor on Netflix.
Lisa’s decision intelligence applied to style draws on neuro-aesthetic design thinking. Her work is based on the understanding that beauty is processed differently by every brain. Because of this, taste cannot be outsourced but it can be learned.
She reframes style as a system of pattern recognition and visual language, teaching clients how to understand design grammar and make confident, coherent wardrobe decisions.
The result is a shift from trend-following to authorship, from confusion to clarity and from over-consumption to intentional expression.
